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Car Dealership Guy Podcast
#24 Acquiring 60+ dealerships within 7 years, Raising kids into generational wealth, Paying $200M+ for a Toyota store & Brett’s blunt message to Ford CEO Jim Farley | Brett Morgan, CEO, Morgan Auto Group
Aug 25, 2023
Brett Morgan, CEO of Morgan Auto Group, discusses acquiring 60+ dealerships, raising kids in generational wealth, paying $200M+ for a Toyota store, and his blunt message to Ford CEO Jim Farley. They also talk about dealership profitability, the future of EVs, finding the best people, and raising capital through private equity.
01:30:00
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Quick takeaways
- Establishing strong relationships and trust is crucial in sourcing dealership acquisitions without a broker.
- Meticulous evaluation of each acquisition opportunity based on market presence, brand appeal, and growth potential.
Deep dives
Sourcing Deals and Acquisition Process
The podcast episode discusses the process of sourcing deals and the acquisition process. The speaker mentions that they have a strong reputation in the industry and have built relationships that allow them to source deals without a broker. They have a team of over 20 acquisition specialists and have a checklist of 250 items for each acquisition. They also emphasize the importance of building trust and relationships with sellers.
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