Drift CEO David Cancel

May 12, 2020

27:56

AI Chapters

Episode notes

Introduction

3min

The Why-Now Slide

5min

The New Approach to Marketing

2min

The Importance of Naming the Enemy

3min

The Evolution of Drift Video

3min

The Importance of Conversational Marketing

2min

How to Structure a Narrative for CEOs

3min

The Importance of Sense Making in Sales

3min

How to Tell a Compelling Story in a Pitch

2min

10.

The Importance of Story Structure in Business

1min

Pitch the new game, not the problem. Also, Dave inspires my mom to innovate.

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