

Rom Commerce, T-Swift and Personality Cults with Deirdre Bosa, Marcus Collins and Joe Marchese | Okay, Computer.
Dec 6, 2023
Deirdre Bosa, CNBC correspondent, joins the podcast to discuss Walmart's 'Rom Commerce' play, Apple's lag in generative AI, Nvidia's stagnant performance, China's issues for EV manufacturers, Uber's addition to the S&P 500, and the late bloomers of the 2024 IPO class. Later, Joe Marchese of Human Ventures and Dr. Marcus Collins, marketing professor and best-selling author, discuss culture brand marketing, the Taylor Swift effect, Elon Musk, and the culture surrounding Tesla.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Walmart's ROM Comedy and Product Placement
01:33 • 19min
Uber's Profitability and Future Revenue Streams
20:09 • 8min
TV Show Opinions, Introduction of Marcus Collins and Joe Mark Kasey, Row Body Program Update, and Ads
28:07 • 2min
The Influence of Culture on Media
29:56 • 14min
The Impact of Taylor Swift and the Psychology of Fandom
43:53 • 2min
Brands, Culture, and Community
45:40 • 11min
Belief, Agencies, and the Cultural Side of Commerce
56:44 • 3min