Creator Science

#114: Kat Norton aka Miss Excel – Engineering virality and earning more than $100,000 in a single day

Aug 23, 2022

Kat Norton, known as Miss Excel, is a Microsoft Excel expert turned TikTok sensation. She shares her infectious journey of embracing 'messy action' to overcome self-doubt and create viral content that captivates over a million followers. Kat reveals how she earned more than $100,000 in a single day and the impact of positive energy on her viral success. She also addresses the role her pandemic experience played in launching her career in content creation, pushing boundaries, and transforming corporate challenges into creative opportunities.

01:00:27

Creator website

Episode guests

Kat Norton

Highlights

AI Chapters

Episode notes

Tips for Creating Viral Videos on TikTok

01:24

Intro

3min

Navigating Creativity and Self-Doubt on TikTok

2min

From Corporate to Content: Embracing Messy Action

15min

Unlocking Viral Content Creation and Overcoming Limiting Beliefs

2min

Empowering Energy and Authenticity

12min

Transformative Journeys and Viral Success

6min

From Day Job to Digital Nomad

20min

Rethinking Energy in Content Creation

3min

WATCH

▶️ Watch this episode on YouTube

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EPISODE DESCRIPTION

Kat Norton energetically teaches Microsoft Excel to individuals, businesses, and educational institutions.

Since launching Miss Excel in June 2020, she has grown a community of over 1,000,000 people on TikTok & Instagram (@miss.excel) through viral Excel trick videos infused with creativity, music, and dance.

Kat was recently awarded the Microsoft MVP Award and has been featured in Business Insider, CNBC, and Entrepreneur Magazine as a pioneer in the "Excel Influencer" space. Kat was also named one of the Top Influencers of 2021 by Forbes.

In this episode, we talk about how Kat overcome her fear and began posting on TikTok, how she thinks about energy management, how she earned $100,000 in a single day, and why all of her progress can be attributed to taking what she calls “Messy Action.”

Full transcript and show notes

Learn more about Miss Excel Kat Norton

Follow Kat Norton on TikTok / Instagram

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TIMESTAMPS

00:16 - Weird and Wonderful World of TikTok

00:45 - Kat Norton

01:14 - The pandemic changed everything

02:55 - Kat got a $1 million idea

03:00 - 1st viral TikTok

03:28 - What we learn today

04:12 - Beginnings of Miss Excel