Unlocking Viral Content Creation and Overcoming Limiting Beliefs

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#114: Kat Norton aka Miss Excel – Engineering virality and earning more than $100,000 in a single day

Creator Science

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CHAPTER

Unlocking Viral Content Creation and Overcoming Limiting Beliefs

This chapter explores effective strategies for generating viral content on social media, focusing on audience engagement and overcoming self-doubt. It shares a remarkable success story and addresses limiting beliefs while emphasizing the importance of positivity in content creation.

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▶️ Watch this episode on YouTube

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EPISODE DESCRIPTION

Kat Norton energetically teaches Microsoft Excel to individuals, businesses, and educational institutions.

Since launching Miss Excel in June 2020, she has grown a community of over 1,000,000 people on TikTok & Instagram (@miss.excel) through viral Excel trick videos infused with creativity, music, and dance.

Kat was recently awarded the Microsoft MVP Award and has been featured in Business Insider, CNBC, and Entrepreneur Magazine as a pioneer in the "Excel Influencer" space. Kat was also named one of the Top Influencers of 2021 by Forbes.

In this episode, we talk about how Kat overcome her fear and began posting on TikTok, how she thinks about energy management, how she earned $100,000 in a single day, and why all of her progress can be attributed to taking what she calls “Messy Action.”

Full transcript and show notes

Learn more about Miss Excel Kat Norton

Follow Kat Norton on TikTok / Instagram

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TIMESTAMPS

00:16 - Weird and Wonderful World of TikTok

00:45 - Kat Norton

01:14 - The pandemic changed everything

02:55 - Kat got a $1 million idea

03:00 - 1st viral TikTok

03:28 - What we learn today

04:12 - Beginnings of Miss Excel