Chew on This - Digestable DTC Content

How this cookware brand dominated with cooking Influencers with Jason Panzer of Hexclad

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Jul 13, 2023
Jason Panzer of Hexclad shares the successful story of their cookware brand, including securing Gordon Ramsay as a brand ambassador. They discuss the challenges and advantages in the DTC space, leveraging brand ambassadors and app features, financial organization, flexibility in starting a business, determining business value, exploring AI tools, and strategic objectives for the cookware brand.
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