Understanding design through the lens of people and their stories is crucial in shaping successful and impactful designs.
The human factor in design is a critical aspect in bridging design and business, contributing to the success of design-led companies and organizations.
Deep dives
The Value of Design and the Human Factor
Design is not just about aesthetics, but also about the human factor and the stories and narratives behind the design. The speaker emphasizes the importance of understanding design through the lens of people and their stories. Design influences every aspect of our lives, from the products we use to the environments we inhabit. The speaker shares a children's book, Harold and the Purple Crayon, as an analogy for the multitude of design talents and their unique journeys. The human factor in design, which focuses on the stories and experiences of the people behind the design, is crucial in shaping successful and impactful designs.
The Evolution of Design and the Importance of the Human Factors
The podcast explores how the understanding of human factors in design has evolved over time. The speaker emphasizes the importance of considering the human issues that are built into design since it is created by people, for people. The podcast highlights the shifting role of human factors in design, where designers are not just focused on creating delightful experiences, but also involved in strategic decision-making and influencing organizational structures. The human factor is seen as a critical aspect in bridging design and business, and it contributes to the success of design-led companies and organizations.
The Journey from Design to Executive Recruiting and Staffing
The podcast episode features Judy Word, who started as a designer and then transitioned into executive recruiting and staffing in the design industry. Judy shares her story of accidentally stumbling into recruiting and quickly falling in love with the work. She highlights the parallels between design and recruiting, emphasizing the design process used in her recruiting work. Judy's career spans over 20 years of recruiting the best designers and helping companies find the right talent. Her unique perspective and combination of design and recruiting experience make her a valuable resource in the industry.
Keys to Success for Designers and Decision Makers in Hiring
The podcast provides insights on what it takes for designers to succeed and for decision makers to find the right talent. The importance of mastering one's craft and continuously developing skills is highlighted. The podcast emphasizes the need for designers to also master themselves, maintaining self-reflective perspectives and managing exuberance. For decision makers, the podcast advises taking a long-term view, building relationships with great talent, and not closing doors to potential conversations and collaborations. The importance of empathy, trust, and integrity in the hiring process is emphasized, along with the role of like-minded allies within organizations to drive design culture and progress.
Judy Wert is the co-founder of Wert & Company, a leading international executive search firm specializing in design – for top tier startups and Fortune 500 corps.
In this episode, she shares how she’s been recruiting the best designers for more than two decades, what she sees in the top 1% of designers she’s worked with, and how an internal database they created years ago is helping to understand how design has changed over the years.
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THANKS TO OUR PARTNERS
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InVision – InVision is the world's leading product design platform, powering the future of digital product design through our deep understanding of the dynamics of collaboration. Teams that build digital products are at a serious advantage when they use InVision's suite of prototyping tools. They're a great way of getting everyone on board.
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Searle Video – Searle Video is a creative studio based out of Portland, Oregon. They've helped the creative community tell stories for over 10 years. They've done advertisements, behind the scenes stories, and documentaries for companies like Slack, Intel, Adobe, Google and the XOXO festival.
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