Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants 37. Why Asking for Testimonials Doesn’t Work (and What to Do Instead)
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Sep 2, 2025 Struggling to get client testimonials? Discover why traditional email requests often fail. Learn how a simple 15-minute conversation can lead to raving reviews and strengthen relationships. Uncover three powerful shifts that helped earn 65+ five-star testimonials. Plus, get ready for an upcoming workshop that will streamline your feedback process and turn testimonials into magic moments!
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20 Emails That Sparked A Change
- Annie Franceschi once emailed a client 20 times asking for a testimonial and got months of delays instead of a review.
- She realized asking busy clients to write is torturous and changed her approach to interviewing them instead.
Run A 15-Minute Testimonial Interview
- Invite clients to a 15-minute end-of-engagement interview instead of asking them to write a testimonial.
- Record and transcribe their words, then pull 3–4 sentences to offer back as a ready-to-post review.
Stop Burdening Clients With Homework
- Stop giving clients homework by emailing a writing request and build a wrap-up conversation into your process.
- Schedule the call during the engagement so sharing their experience feels natural and not burdensome.
