Tactical & Practical
SMS Tactics That Print Money with Alex Beller
Nov 15, 2024
Join Alex Beller, co-founder of Postscript and SMS marketing wizard, as he dives into the latest profitable tactics for e-commerce SMS strategies. He shares insights on transitioning email subscribers to SMS, using engaging promotions. Alex introduces High Tide, an app that turns social media followers into SMS subscribers. The conversation shifts to combining SMS and email for peak season success, and how AI tools can improve marketing efficiency. Plus, they explore the changing perspective on unsubscribes as part of retention strategies and the future of SMS pop-up tools.
32:42
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Implementing giveaways during product launches can dramatically increase SMS subscriber numbers by incentivizing email subscribers to switch to SMS.
- Utilizing relatable content and storytelling in SMS communications can significantly enhance engagement and drive sales beyond traditional promotional methods.
Deep dives
Maximizing SMS List Growth
Implementing giveaways with every new product launch significantly boosts SMS subscriber numbers. By incentivizing existing email subscribers to sign up for SMS through entries for limited product giveaways, brands can migrate thousands from email to SMS effortlessly. This tactic not only accelerates list growth but also ensures that subscribers are engaged with upcoming promotions. The successful execution of this strategy can triple the size of a text list within a year.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
