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The How of Business - How to start, run & grow a small business.
511 – Connect for Sales Success
Feb 26, 2024
Learn how building connections drives revenue in small businesses. Explore the power of human connection in sales and the shift towards a human-centered approach. Discover the importance of networking, goals, and authentic interactions in business. Gamification strategies for enhancing focus and productivity in sales
41:18
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Quick takeaways
- Success in business relies on strong relationships beyond networking.
- Utilize the Connect Market Sell model to effectively engage clients and drive revenue.
Deep dives
John Humphrey's Expertise in Connect for Life
John Humphrey, a serial entrepreneur, focuses on founder-led companies in the range of five to 30 million revenues, helping them grow by guiding technical leaders in growing their business. With a career spanning various businesses, his emphasis on building relationships stands out, believing success is tied to strong connections. Through his experience, he highlights the challenges faced by service companies and offers insights on developing business relationships.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode