Sports Media Watch Podcast State of the NBA: Ratings, rights deals and media coverage
Feb 29, 2024
Exploring NBA activism, viewership, and backlash, the podcast discusses the league's efforts to maintain viewership through tournaments and star players. It also delves into the NBA's negotiations for increased rights deals and broadcast partnerships, analyzing the shift to streaming platforms and the impact of LeBron James on the league.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 4min
Exploring NBA activism, viewership, and backlash
03:43 • 4min
NBA's Strategies and Viewership Challenges
07:28 • 14min
Analysis of NBA Negotiations for Increased Rights Deals and Broadcast Partnerships
21:09 • 4min
Evolving Landscape of NBA Broadcasting Rights
25:26 • 14min
Analysis of NBA's Casual Fan Engagement Compared to MLB and NHL
39:05 • 2min
The Impact of LeBron James on the NBA
40:49 • 7min