Sports Media Watch Podcast
Jon Lewis
Sports Media Watch founder Jon Lewis is joined each week by Armand Broady for a weekly discussion of the latest developments in the sports media industry, from ratings to rights deals to personnel moves. Go beyond the headlines with the in-depth analyses and historical context that are a hallmark of Sports Media Watch.
Episodes
Mentioned books
Jan 19, 2026 • 56min
NFL playoff ratings and announcer reviews; plus: CFP preview and is the playoff worth the trouble?
On the newest edition of the Sports Media Watch Podcast, Jon Lewis is joined by co-host Armand Broady and producer Derek Futterman for a discussion about the NFL's playoff ratings so far and the state of the league's various announcing teams -- from Al Michaels' future on Amazon to the backlash against Tony Romo to the improvement of Tom Brady. Plus, a preview of the College Football Playoff national championship, and whether the playoff era is really an improvement over the old BCS.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4 snips
Jan 13, 2026 • 1h 15min
The RSN crisis, NFL ratings, and an interview with USA Sports president Matt Hong
Matt Hong, President of USA Sports, discusses the launch of the newly independent division and its ambitious strategy that includes programming for NASCAR, the Premier League, and WNBA. He outlines the investment focus on growth properties and the commitment to maintaining existing programming on familiar networks. Matt emphasizes a balanced revenue model combining traditional media with digital ventures, and highlights how their approach differs from competitors like TNT. He reflects on the challenges and excitement of building a new sports startup in a shifting media landscape.
Dec 29, 2025 • 1h 2min
2025 wrap-up and special guest Jayne Kennedy of "NFL Today" fame
On the final Sports Media Watch Podcast of the 2025, Jon Lewis, co-host Armand Broady and producer Derek Futterman share their final thoughts on the year that was and the broad themes that defined 2025 in sports media. Then (starting at 20:15), the crew is joined by special guest Jayne Kennedy of "NFL Today" fame for an in-depth interview about her time on the groundbreaking studio show during its 1970s prime, the trust she earned from some of the most famous athletes in sports history, her views on how the industry has and has not changed since her CBS days, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Dec 20, 2025 • 55min
TNT fixture Adam Lefkoe talks the 'TNT DNA,' studio hosting, Seinfeld and more
TNT studio host Adam Lefkoe is the guest on the latest edition of the Sports Media Watch Podcast, joining Jon Lewis, co-host Armand Broady and producer Derek Futterman for a conversation about what makes TNT Sports studio productions unique, the ins-and-outs of studio hosting, the influence of Ernie Johnson, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Dec 10, 2025 • 42min
NFL ratings highs, NBC-Michael Jordan critique and more
On the latest Sports Media Watch Podcast, Jon Lewis, co-host Armand Broady and producer Derek Futterman discuss the NFL's recent Thanksgiving viewership milestones and how to interpret them given all of the Nielsen methodological changes of late. Plus, a critique of NBC's Michael Jordan segments and their tendency toward negativity about the modern game. And some quick hits, including NBC's desire to sell rights to the Big Ten football championship.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Dec 3, 2025 • 57min
TNT Sports vet Jared Greenberg on the state of the company, his career journey and more
Longtime TNT Sports broadcaster Jared Greenberg is the guest on the new Sports Media Watch Podcast, joining Jon Lewis, co-host Armand Broady and producer Derek Futterman for a conversation about the state of TNT Sports in a time of flux, how he is adjusting to all the changes, and his career journey and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Nov 24, 2025 • 55min
MLB media rights announced, NBC's Big Ten future, WBD sale, NBA ratings and CW vs. Nielsen
On a new Sports Media Watch Podcast, Jon Lewis is joined by co-host Armand Broady and producer Derek Futterman for a discussion of the new MLB media rights deals and what they mean for the networks involved -- and the league. Is MLB still devaluing its rights? Plus, what is NBC's future with the Big Ten given its reported desire to "sublicense" next year's Big Ten title game? And thoughts on the bidders for Warner Bros. Discovery, the NBA's early season ratings success, and CW's public criticism of Nielsen's "Big Data + Panel" methodology.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Nov 15, 2025 • 1h 1min
Emerging NBA voice Michael Grady on his dual NBC-Prime roles, his journey and much more
NBC Sports and Prime Video NBA play-by-play voice Michael Grady is the latest guest on the Sports Media Watch Podcast, joining Jon Lewis, co-host Armand Broady and producer Derek Futterman for a discussion about his dual roles on the NBA's two new broadcast partners; his rise from PA announcer to the Pacers to play-by-play for the Nets and Timberwolves; and more, including his stylistic influences.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Nov 8, 2025 • 42min
The Disney-YouTube TV blackout and what it means for ESPN; World Series ratings recap
On the latest Sports Media Watch Podcast, Jon Lewis is joined by co-host Armand Broady and producer Derek Futterman for a discussion about the Disney-YouTube TV blackout and what it means for ESPN. If the blackout goes on long enough, will ESPN run the risk of fans getting used to living without it?Plus, a recap of the bigger-than-expected numbers for the Dodgers-Blue Jays World Series.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Nov 1, 2025 • 44min
Rising star Adam Amin talks technique, influences, partners, and that Mariners-Tigers call
Rising play-by-play voice Adam Amin is the latest guest on the Sports Media Watch Podcast. The Chicago Bulls and Fox Sports broadcaster joins Jon Lewis, co-host Armand Broady and producer Derek Futterman for a discussion about the nuts and bolts of play-by-play, including his influences, his approach to big games, and how he adjusts to different partners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy


