Sal, Adam, and Justin speak with world-class trainer Jordan Syatt. They discuss the priorities and adjustments as parents, the importance of reconciliation and repair in relationships, the impact of watching the news on mental health and blood pressure, being present and phone usage as fathers, the shift towards strength training, building a business in internet marketing, reflecting on the education system and homeschooling, judging, fear, and money mindset, goals, jujitsu, and isometric training for performance, building a sustainable online coaching business, and the supportive and welcoming community of hardcore gyms.
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Quick takeaways
Authenticity builds trust and connection with clients.
Strength training is gaining popularity for longevity and overall health.
Vulnerability fosters trust and comfort between coach and client.
Proper exercise programming maximizes results and safety.
Overcoming fears and focusing on value leads to better outcomes.
Fitness and spirituality contribute to happiness and purpose in life.
Deep dives
The importance of being honest and real
Being honest and authentic is crucial in building trust with clients. People appreciate genuine and real communication, and it helps establish a connection that fosters trust. By admitting mistakes, being vulnerable, and sharing personal experiences, coaches can create a stronger bond with their clients.
The shift towards strength training
There has been a notable shift in the fitness industry towards emphasizing the importance of strength training. Strength training is now recognized as a valuable exercise for longevity and overall health. Research has shown the benefits of strength training, leading to its growing popularity and adoption among individuals of all fitness levels.
The impact of vulnerability on trust
Vulnerability plays a crucial role in establishing trust with clients. Being honest about limitations, mistakes, and areas of growth allows clients to feel more comfortable and connected with their coach. Trust is the foundation for effective coaching and allows clients to fully embrace the guidance and support provided.
The need for proper exercise programming
While certain fitness trends or programs may provide some benefits, understanding and implementing proper exercise programming is essential for maximizing results. Strength training should be tailored to individual needs, with specific considerations for exercise selection, volume, and progressive overload. A well-designed program helps individuals achieve their goals effectively and safely.
The Fear of Financial Loss and Overcoming Anxiety
One of the biggest challenges I've faced in recent years is my fear of losing everything financially. Growing up without much money, this fear is deeply rooted in me. As I have achieved more success and income, the fear and anxiety surrounding money have intensified. I struggle with looking at my bank account or discussing income, and it has affected my business at times. I have learned that focusing less on money and more on providing value and helping others leads to better outcomes. However, I am actively working on facing my fears, being more aware of them, and having open discussions about them to overcome this anxiety.
The Importance of Building Relationships with God
My relationship with religion and spirituality has evolved over the years. Growing up in a Jewish household, there were clashes between my parents' beliefs. I've always believed in God, but my relationship has deepened over time. I found that having continuous conversations with God throughout the day, rather than confining prayer to specific times, has been beneficial. I also value learning about other religions and engaging in conversations with peers about their beliefs. I believe that spirituality and faith contribute to happiness, well-being, and a sense of purpose in life.
The Challenge of Balancing Health and Business
One of the challenges I have encountered is finding a balance between my own health and running a successful business. I have a fear of losing everything, which has led to anxiety surrounding money and financial stability. This fear has impacted my ability to make decisions and take risks. I tend to save excessively and am cautious about spending money, even when it is within my means. However, I recognize that focusing solely on financial security can hinder personal growth and the ability to enjoy experiences. I am actively working on overcoming these fears and finding a healthier balance between financial stability, personal well-being, and business success.
The Fear of Judgment and Facing Criticism
As an influential figure in the fitness industry, I have experienced criticism and judgment from others. It can be challenging to navigate this and not let it affect my confidence and self-worth. However, I have learned to focus on my intentions and stay true to my values. I believe that intent is crucial, and it is essential not to judge others solely based on their actions. I strive to be compassionate and open-minded, understanding that we are all human and make mistakes. By focusing on personal growth and consistently doing my best, I aim to overcome the fear of judgment and criticism.
Fitness and Finance
The podcast episode delves into the speaker's personal experiences with money and how fitness has played a significant role in his life. Through educating himself about finance and learning more about markets, he has become more logical and confident in investing a considerable portion of his income every month. He also emphasizes the importance of giving back through charity. The speaker discusses the stress and fear associated with purchasing land and building a house, highlighting the importance of having a supportive partner. Additionally, he talks about how he plans to educate his children about money and the balance between privilege and not feeling entitled. Overall, fitness has been instrumental in his life, helping him overcome challenges and providing a supportive community.
Building a Successful Fitness Business
The podcast episode explores the speaker's journey in building a successful fitness business. Initially, he offered one-on-one online coaching, but due to its limitations in scalability, he transitioned to creating a membership-based model known as the Inner Circle. While this model presents its own challenges with a higher churn rate, the speaker acknowledges that one-on-one coaching is a more accessible and sustainable option for many fitness professionals. He advises starting with in-person coaching and gradually transitioning to one-on-one online coaching, which can offer a good income and work-life balance. The speaker also shares his decision to avoid sponsorships to maintain authenticity and independence. Advertising and sponsorships became a significant revenue stream for his business, and through transparent and honest communication with sponsors, he ensures the freedom to speak his mind without financial constraints.
Benefits of Fitness Beyond the Physical
In this podcast episode, the importance of fitness for mental health and community is explored. The speaker shares personal experiences of overcoming challenges, such as struggling with ADD in school. He discusses how fitness has been his saving grace, allowing him to thrive in an environment where traditional education and employment might not have suited his strengths. The speaker emphasizes the mental health benefits of fitness, highlighting that fitness positively impacts anxiety, depression, and other negative mental states. The supportive and inclusive nature of fitness communities is also highlighted, with examples of encouragement and camaraderie found in gyms and sporting competitions. The importance of community connection and the mental resilience gained through fitness serve as powerful motivators and contributors to overall well-being.
In this episode Sal, Adam & Justin speak with world class trainer Jordan Syatt.
Mind Pump’s message of promoting the BEST trainers in the world. (1:44)
His approach to health & fitness since becoming a father. (3:33)
Being hyper-aware that your child is constantly downloading information. (7:15)
How his business has changed, and the rise of fitness influencers. (11:05)
Why access to too much information can be a bad thing. (19:02)
The most important things he communicates to his clients. (24:37)
Why is the fitness industry failing? (30:40)
The importance of telling the TRUTH. (34:32)
The welcome change of strength training in the gym. (40:45)
His thoughts on companies like F45 or Orangetheory. (46:07)
The difference between hating on a movement pattern vs. effort or intensity. (47:09)
The prerequisites of being a great coach or trainer. (50:28)
Jordan’s general guidelines around nutrition. (57:02)
The reasoning behind his 30-day spiking blood sugar experiment. (1:06:16)
How does he feel about education with his kid? (1:16:20)
Communicating the value of actively pursuing religion and spirituality. (1:20:49)
His relationship and fears around money. (1:39:09)
The big picture with his business. (1:49:57)
A deep dive into Jordan’s business and financial streams. (1:55:24)
The biggest roadblocks for people in the industry. (2:08:43)
Where would he be without fitness? (2:12:43)
Misconceptions that keep people out of the gym. (2:15:07)
Related Links/Products Mentioned
Visit Entera Skincare for an exclusive offer for Mind Pump listeners! **Promo code MPM at checkout for 10% off their order or 10% off their first month of a subscribe-and-save.**
