How to Protect Your Business with Compliant Marketing Strategies with Anik Singal

Could your toughest business moments actually pave the way for your biggest successes? In this episode, I’m joined by Anik Singal who is one of today's most successful digital publishing marketers. He has faced massive challenges, including near bankruptcy and FTC investigations, yet he emerged stronger and more purpose-driven than ever. He shares how he has used every setback as an opportunity to grow, pivot, and protect his business. He also reveals the importance of compliant marketing, including tips for reducing risk and creating compelling marketing strategies. Tune in to be inspired and transform your greatest struggles into a new mission.

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HIGHLIGHTS

00:00 What made you leave your medical career path for entrepreneurship?

08:15 How did early failures shape your approach to business?

15:30 Major lessons from facing an FTC investigation. 

25:15 The framework for reducing legal risks in marketing.

36:30 Tips to avoid misrepresentation in your marketing.

48:00 Strategies to use testimonials without breaking FTC rules.

52:15 The long-term benefits of adopting compliant marketing methods.

RESOURCES

Learn more from Anik HERE

Get your copy of Anik’s “Don’t Say That” HERE

Learn how to master compliant marketing with expert support HERE

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