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Design Is Personal, Not A Template
- Copying other creators without adapting to your space wastes time and produces poor results.
- Design your studio as an extension of you, not a one-size-fits-all replica.
Don't Let Gear Replace Thought
- Avoid thinking gear alone will fix your videos; learn to use what you have.
- Remember a high-resolution camera pointed at a bad setup just makes a higher-resolution bad setup.
Studios Deliver An Emotional Payload
- Video studios are about designing attention and emotional payloads, not just aesthetics.
- Decide the primary emotion (trust, authority, relatability) you want viewers to feel and design toward it.


