The Journal. cover image

The Journal.

Etsy: Big Commerce or Crafters' Community?

Aug 26, 2024
Josh Silverman, the CEO of Etsy, dives into the platform's transformation over nearly 20 years, addressing tensions between its original artisan roots and the influx of mass-produced goods. He shares insights on the challenges Etsy faces, including increased seller fees and maintaining a community-focused environment amidst corporate growth. Silverman emphasizes Etsy's commitment to keeping commerce 'human,' and discusses the reactions of sellers, including a notable strike, highlighting the evolving identity of this beloved marketplace.
26:24

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Etsy's shift towards mass-produced goods and increased seller fees has frustrated many long-time sellers who value its original handmade focus.
  • Despite leadership's efforts to enhance user experience through new features, skepticism remains about whether Etsy can balance commerce growth with community values.

Deep dives

Etsy's Evolution and Seller Experiences

Etsy has been a platform for handmade and specialized goods since its inception in 2005, appealing to crafters and creators seeking community and commerce. Initially, sellers enjoyed a sense of support from Etsy, which fostered local collaborations and promoted unique items within its community. However, many long-time sellers report that the site has shifted focus towards profit, leading to an influx of mass-produced goods that dilute the original intent of the platform. This change has caused frustration among sellers who feel they are now competing with items that do not adhere to the principle of being handmade.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode