1min chapter

The Journal. cover image

Etsy: Big Commerce or Crafters' Community?

The Journal.

CHAPTER

Intro

This chapter explores Etsy's nearly twenty-year journey as a marketplace for handmade and niche products, featuring insights from current and former sellers. It examines the challenges of increasing fees and competition from mass-produced items, highlighting the conflict between corporate growth and the platform's original community-focused mission.

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