2min chapter

The Journal. cover image

Etsy: Big Commerce or Crafters' Community?

The Journal.

CHAPTER

Etsy's Transformation: Community vs. Commerce

This chapter explores Etsy's evolving identity, highlighting the tension between its origins in handmade and vintage goods and its new commercial strategies. Sellers voice their frustrations over increased competition and the impact of recent changes on community support and the platform's future.

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