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L&D Disrupt
The Fundamentals Of Collecting Useful Feedback | L&D Disrupt | Episode 55
Dec 20, 2023
Matt Laybourn, Founder of Rockee, discusses the basics of capturing useful content feedback, emphasizing trust, timing, and personalization. Topics include improving content through feedback, low-hanging fruit wins, storytelling, and keeping feedback personal. Strategies for effective feedback collection in L&D and HR, analyzing survey data, avoiding biases, and optimizing performance through ruthless content auditing are also covered.
38:00
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Quick takeaways
- Effective feedback collection requires concise tactics to avoid high drop-off rates in surveys.
- Quantitative and qualitative questions help swiftly pinpoint areas for content improvement.
Deep dives
Introduction to Rocky and Content Feedback
Rocky, founded by Matt Laborne, helps companies measure content performance in real time, providing insights to enhance future content. Content analysis reveals that guessing content effectiveness is common in marketing; thus, Rocky was developed to collect feedback on content resonance.
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