The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs Is Sleep Consulting the Best Work-From-Home Side Hustle? Ep. #96
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Nov 25, 2024 Jayne Havens, the founder of The Snoozefest.com, shares her journey from event planner to renowned sleep consultant. She discusses the importance of certification in enhancing effectiveness and the transition from free services to a structured business model. Jayne delves into the complexities of baby sleep challenges and the emotional nuances involved, emphasizing personalized support. The role of referrals in her success, alongside diverse income stories in the field, highlights the heart-centered aspect of helping families find better sleep.
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From Event Planning to Sleep Consulting
- Jayne Havens, a mom of two, transitioned from event planning to sleep consulting.
- This career change allowed her to work from home while raising her children.
Importance of Certification
- Get certified as a sleep consultant, even if not required, to enhance skills and credibility.
- Certification programs can provide valuable training in client coaching and business practices.
Service Structure and Pricing
- Offer tiered sleep consulting services, like a two-week consultation and one-off calls.
- Charge premium prices for your services, reflecting the value you provide to families.