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2Bobs—with David C. Baker and Blair Enns chevron_right

Reboot Your Culture Through New Business

Dec 21, 2022
34:20
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1
Introduction
00:00 • 4min
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2
The Enemy Is Within, You Can Create Most Anything You Want
04:10 • 4min
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3
Re-Envisioning Your Firm One Client at a Time
07:58 • 5min
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4
Do You Show Up as Experts?
12:42 • 3min
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5
The Enemy Is Within
15:42 • 3min
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6
Two Bobs, Conversations on the Art of Creative Entrepreneurship Podcast
18:14 • 5min
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7
Five Things That Can Change Your Firm's Culture
23:18 • 5min
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8
Pitching a Lot and Losing a Sale
27:51 • 2min
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9
How to Get Your One Page Proposal Down to One Page
29:54 • 4min
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Blair frequently tells his clients, “You reinvent the firm one new client at a time.” So looking ahead to the new year, he has five areas where principals can be looking to upgrade their agency’s culture through the next new client.

 

Links

Tim Williams, The Unscalable Business Model

Jim de Zoete, Don't Pitch Your Mental Health

Maintaining the Expert Position...After the Sale

The Agency Gatekeeper

Slapping Down Your Childlike Glee

Everything Can Change in One Conversation

The Enemy Within

Mastering the Value Conversation

Selling in One Lesson

The Power of Options

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