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Cynthia Tice, a late bloomer entrepreneur, shares her inspiring journey of launching Lily's Sweets, a successful sugar-free chocolate brand. Cynthia discusses her initial struggles with developing a tasty chocolate using Stevia, her strategic pivot from soda to chocolate, and how her family's business background fueled her success. She also highlights the heartfelt story behind the brand’s name, honoring a young girl who inspired its creation. Ultimately, Cynthia's tale epitomizes resilience and innovation in the face of challenges.
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Quick takeaways
- Cynthia Tice launched Lily's Sweets at nearly 60, inspired by the growing health awareness around sugar and its alternatives.
- The brand initially struggled with product development and co-founder conflict but thrived after successfully blending Stevia into chocolate.
Deep dives
Cynthia Teich's Journey into Entrepreneurship
Cynthia Teich ventured into entrepreneurship later in life, launching her brand, Lily's Sweets, at nearly 60. Initially uncertain about building a brand herself, she found inspiration in the growing awareness of the health risks associated with sugar. Her background as a food consultant allowed her to identify a gap in the market for satisfying, sugar-free chocolate bars made with alternatives like Stevia. The instant popularity of her products upon hitting shelves only reinforced her decision to embrace this new chapter in her career.
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