The Founder-Led Marketing Show Todd Busler: How Champify’s CEO Nails LinkedIn Founder Content
Apr 23, 2024
Todd Busler, CEO at Champify, discusses crushing LinkedIn founder content, the future of SDRs, and balancing inbound/outbound marketing strategies. He also shares insights on mastering LinkedIn content creation, evolving SDR roles, and utilizing intent data for effective outbound marketing.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Exploring Sales Strategies and Brand Awareness in B2B Mid-Market Companies
01:56 • 3min
Mastering LinkedIn Content Creation and Engagement
05:01 • 14min
Exploring the Balance Between Inbound and Outbound Strategies in Marketing
18:54 • 2min
Evolution of SDR Roles and Content Creation Strategy
20:38 • 6min
Exploring Content Creation, Brand Building, and Product Differentiation in Competitive Markets
26:26 • 3min
Utilizing Intent Data for Effective Outbound Marketing
29:21 • 2min
Maximizing LinkedIn for Effective Outreach
31:04 • 19min