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Freakonomics Radio

How Much Does Your Name Matter? (Rebroadcast )

Aug 8, 2019
In this discussion, Latanya Sweeney, a Harvard professor specializing in algorithmic bias, and Eric Oliver, a University of Chicago political scientist, delve into how names shape personal and societal identities. They explore quirky naming choices and their surprising effects on life outcomes, economic prospects, and perceptions in society. The pair highlights alarming biases in advertising linked to racial names and how these biases impact hiring practices. The conversation reveals the profound interplay between names, identity, and social implications.
51:24

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