

How To Get Buy-In For L&D | The L&D Drop-In | #72
23 snips Aug 5, 2024
Hannah Shelton, a Global Engagement & Knowledge Lead at Dentsu, and Hannah Clark, the Marketing Director at MAAS Marketing, join Sam Streak to dive into garnering support for Learning and Development. They discuss practical applications in learning that promote engagement and behavior change. The trio emphasizes a problem-led approach to tailor initiatives for stakeholders, highlighting the shift of L&D from compliance to strategic partnership. They advocate for a marketing mindset in L&D, focusing on solving problems to better engage employees and enhance the learning experience.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 5min
Adapting L&D Strategies Through Feedback and Conversations
04:43 • 2min
Enhancing Buy-In Through Practical Application in Learning
06:37 • 2min
Engaging Stakeholders in Learning Initiatives
08:36 • 15min
Aligning Marketing and Problem-Solving in Learning and Development
23:17 • 2min
Problem-Led Approaches in L&D
25:36 • 7min
Tailoring Learning Narratives for Stakeholders
32:24 • 7min
Enhancing Learning through Connection and Engagement
39:13 • 16min