Creator Science

#138: Chris Williamson – How his podcast exploded to 70 million downloads and 125 million views

59 snips
Feb 21, 2023
Chris Williamson, a former club promoter and host of the successful Modern Wisdom podcast, shares his fascinating journey to amassing over 70 million downloads. He dives into the role of hype and clickbait in captivating audiences while stressing authentic communication. Chris discusses how his nightlife experience shaped his engagement strategies and why he prioritizes being a 'vibe architect.' With his commitment to producing three episodes weekly, he highlights the vital balance of preparation, rapport-building, and adapting to changes in the podcasting landscape.
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ANECDOTE

Podcast Beginnings

  • Chris Williamson's podcasting journey began with a casual invitation to a friend's show.
  • He enjoyed the experience and felt competent, leading him to start his own podcast, "Modern Wisdom."
INSIGHT

Fulfilling Academic Interests

  • Chris Williamson realized that his podcast fulfilled his academic interests in psychology and philosophy.
  • This passion fueled his dedication, making balancing it with his club promoting work less challenging.
ADVICE

Sustainable Work Habits

  • Avoid burnout by understanding your pace and prioritizing longevity over intensity.
  • Chris Williamson learned to work sustainably instead of cycles of hard work and burnout.
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