Masters of Scale Bumble’s Whitney Wolfe Herd: Small changes with big impact
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Nov 21, 2023 Whitney Wolfe Herd, the founder and former CEO of Bumble and a Tinder co-founder, shares insights on driving product innovation through small, impactful changes. She discusses how empowering women to initiate conversations has reshaped dating culture and reduced harassment. Alongside notable guests like Steve Spohn and Marissa Mayer, they explore the transformative effects of empathy in marketing and Bumble's groundbreaking impact on gender dynamics, particularly in India. Whitney's journey emphasizes the blend of thoughtful design and core values in achieving entrepreneurial success.
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Gaming as an Outlet
- Steve Spohn, COO of AbleGamers, found gaming as an outlet to connect with friends despite his disability.
- He used adaptive technology to overcome physical limitations caused by spinal muscular atrophy.
Small Changes, Big Impact
- Small, thoughtful tweaks in products can have significant impacts on user experience.
- Seemingly minor features can determine a product's success or failure.
Bumble's Origin
- Whitney Wolfe Herd co-founded Tinder, known for its swipe feature.
- She later founded Bumble, which requires women to initiate conversation, changing online dating dynamics.