Cleaning Up: Leadership in an Age of Climate Change
The Kraken Wakes: Creating the Utility of the Future | Ep175: Greg Jackson
Sep 4, 2024
In this engaging conversation, Greg Jackson, Founder and CEO of Octopus Energy, shares how his startup became the largest electricity provider in the UK in under a decade. He discusses the innovative Kraken platform and its role in driving customer-centric solutions, especially during the recent energy crisis. The potential of locational pricing and its impact on renewable energy adoption is explored, alongside ambitious plans for electric vehicle integration and home heating electrification. Jackson’s vision for achieving a zero-carbon system by 2030 is both inspiring and thought-provoking.
01:09:12
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Quick takeaways
- Octopus Energy's rapid growth to becoming the UK's largest energy supplier reflects its innovative technology and customer-centric approach amidst market challenges.
- Implementing locational pricing in the UK could save consumers £51 billion by 2040, promoting investments in renewable energy infrastructure tailored to local resources.
Deep dives
Regional Pricing Potential
Implementing regional pricing in the UK could result in significant savings, potentially £51 billion by 2040 on energy bills. Every region would see reductions in costs compared to current pricing structures. This shift would be particularly beneficial for areas with abundant renewable energy resources, as pricing would adjust according to local supply and demand. Such a change would also attract investments in necessary infrastructure where energy generation is most needed.
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