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Marketing Against The Grain

How Lenny Rachitsky Makes +$500,000/Year As a Content Creator

Feb 28, 2023
Lenny Rachitsky, author of the insightful Lenny's Newsletter and former Airbnb growth lead, joins to explore the art of content creation. He discusses the crucial balance between quality and consistency in audience building, emphasizing the role of perseverance. Lenny shares his transition from writing to podcasting, highlighting the unique challenges each medium presents. He dives into navigating the world of content distribution while unpacking the risks of chasing viral success and the importance of personal branding. This conversation is a treasure trove for aspiring creators!
41:13

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