
HBR On Strategy
Disruptive Innovation in the Era of Big Tech
Apr 17, 2024
Experts discuss the legacy of disruptive innovation in technology start-ups. Topics include strategy, competitive strategy, business history, innovation's impact on business, and the challenges faced by established companies in adapting to disruptive changes.
47:39
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Quick takeaways
- Disruptive innovation challenges traditional R&D approaches by emphasizing business model innovation over product-centric strategies.
- The legacy of disruptive innovation has evolved, revealing misconceptions and shifts in understanding over the years.
Deep dives
The Legacy of Disruptive Innovation
Disruptive innovation, introduced by Clayton Christensen in 1995, has sparked debates around its application in tech startups. Through discussions among expert scholars like Derek Van Beaver, Rita McGrath, and Felix Oberholzer G, the legacy of disruptive innovation has evolved, revealing misconceptions and shifts in understanding over the years.
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