The Think Media Podcast 451: If You Want to Grow an Audience in 2026... Do This! (Pace Morby's New Strategy)
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Oct 2, 2025 
Pace Morby, a real estate investor and community builder known for his appearances on A&E's Triple Digit Flip, shares insights on audience growth for the future. He emphasizes prioritizing engagement over vanity metrics and the power of defining your audience. Pace advises creators to document real client transformations authentically, arguing that personal stories resonate more than polished content. He also discusses the value of grassroots community building, emphasizing relationships over traditional funnels, and reminds listeners to embrace their unique identity in content creation.
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Right Viewers Trump Raw View Counts
- Focus on attracting the right viewers, not maximum views.
- Five thousand ideal viewers beat five hundred thousand wrong ones.
Hook With Their Exact Problem Instantly
- Hook viewers by naming their immediate problem in one second.
- Test the same hook repeatedly and post when your audience will see it.
Use Your Audience's Own Words As Hooks
- Ask your real audience for their words and use those responses as hooks.
- Record client answers at meetups and turn them into content hooks.
