6 ways to persuade

I just finished reading Influence by Robert Cialdini and loved it! The big idea in the book is that persuasion is a powerful and learnable skill. It enables you to lead better and get more things done. And it is guided by 6 fundamental principles. 6 Fundamental Principles: Liking Reciprocity Social Proof Consistency Authority Scarcity Book notes: https://docs.google.com/document/d/15mJPrA8VCer4F-strx_fAbm13_BsNwj2Qi1o_O50iO8/edit#