709: Help Your Team Coach Each Other, with Keith Ferrazzi

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Nov 18, 2024

Keith Ferrazzi, an entrepreneur and thought leader in high-performing teams, shares transformative insights on peer coaching and accountability. He argues that great leaders foster an environment where teams coach each other, enhancing feedback processes. The discussion highlights innovative practices like Elf Beauty's unique onboarding and the 5/5/5 Learning Roadmap for structured peer dialogue. Ferrazzi emphasizes promoting a culture of celebration and personal growth, reshaping how teams interact and thrive together.

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ADVICE

Teamship Accountability

Good leaders give feedback and hold people accountable.
Great leaders ensure their teams do this for each other.

INSIGHT

Avoid Back Channels

Back-channel conversations erode trust and hinder team performance.
Encourage open communication within the team setting.

ANECDOTE

e.l.f. Beauty's Co-elevation

e.l.f. Beauty prioritizes co-elevation by fostering a culture of non-defensive feedback.
New hires commit to giving and receiving constant feedback out of love and care.

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Keith Ferrazzi: Never Lead Alone Keith Ferrazzi is an entrepreneur and global thought leader in high-performing teams and Chairman of Ferrazzi Greenlight and its Research Institute. He is the author of the New York Times bestseller Who’s Got Your Back and bestsellers like Never Eat Alone, Leading Without Authority, and Competing in the New World of Work. His newest book with Paul Hill is titled Never Lead Alone: 10 Shifts from Leadership to Teamship*. Whenever I’m having a conversation with someone about getting better at coaching, it’s almost always through the lens of, “How do I do it well?” In this conversation, Keith and I explore another perspective most of us miss: how does the team do coaching better for each other. Key Points Good leaders give feedback and hold people accountable. Great leaders ensure the team gives feedback and holds people accountable. Teamship starts right at the start. Organizations like e.l.f. Beauty begin these practices during onboarding. We over-index on mindset. Starting with the right practices will shape the beliefs that help teamship emerge. Use an open 360 where people share one thing they appreciate/admire/respect and one thing they suggest. The 5/5/5 Learning Roadmap invites team members to share a struggle, respond to questions, and receive feedback. We’re used to feedback being directive. Feedback from peers is data. We can consider it without acting on it. Resources Mentioned Never Lead Alone: 10 Shifts from Leadership to Teamship* by Keith Ferrazzi Interview Notes Download my interview notes in PDF format (free membership required). Related Episodes How Top Leaders Influence Great Teamwork, with Scott Keller (episode 585) Becoming More Coach-Like, with Michael Bungay Stanier (episode 680) Team Collaboration Supports Growth Mindset, with Mary Murphy (episode 695) Discover More Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic. To accelerate your learning, uncover more inside Coaching for Leaders Plus.