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The Recognized Authority

How to Create a Sales Process - Without Becoming "Salesy" with Jeff C. West

Mar 4, 2024
Sales expert Jeff C. West shares secrets to connect with prospects authentically, focusing on understanding needs and adding value rather than pushing sales. Topics include mindset shift to attract clients, priming the pump with prospects, asking the right questions, and making recommendations about client transformation.
48:53

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Shift mindset to attract clients instead of chasing them.
  • Utilize valuable touchpoints to prime prospects before sales conversations.

Deep dives

Building Trust with Prospects

In the podcast, the host discusses the importance of building trust with prospects by focusing on their needs and pains. The key mindset emphasized is attracting clients instead of chasing them. Simple methods such as uncovering client needs and directing conversations towards improving client lives are highlighted.

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