NARPM Radio HOA vs. SFR: Profit Margins, Growth Tactics, and Hiring A-Players
7 snips
Jun 11, 2025 Peter Greeves, CEO and co-founder of EJF Real Estate Services, dives into the dynamics of managing HOAs versus SFRs. He discusses the slower adoption of tech in the HOA sector and how leveraging niche marketing can lead to significant referrals and growth. Greeves compares profit margins between both property types, emphasizing distinctive business strategies. He also shares insights on hiring A-players and maintaining a strong company culture during expansion—proving that success in property management is as much about people as it is about properties.
AI Snips
Chapters
Books
Transcript
Episode notes
Importance of Niching Down
- Niche down early to better identify and target your market.
- Specializing helps improve marketing, messaging, and operational efficiency.
HOA Management Beginning
- Peter Greeves started managing HOAs by saying yes to his first condo management opportunity.
- He learned by reverse engineering previous management and hustling to grow the HOA portfolio.
Distinct HOA vs. SFR Mindsets
- Managing HOAs and single-family rentals requires different mindsets due to differing client relationships.
- Boards dictate decisions for HOAs while owners individually direct rentals, necessitating distinct teams and technology.
