

Too much choice?
Jan 26, 2023
The podcast discusses the concept of having too much choice and its impact on decision-making. It explores the paradox of choice, evaluates the role of brands, and examines confusion marketing and the use of the decoy effect in retail and tech. The wide range of shortbread options in the marketplace is also explored. Additionally, the relationship between choice and capitalism is examined.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
The Paradox of Choice and its Impact on Decision-making
01:41 • 15min
Evaluating Consumer Choice and the Role of Brands
16:41 • 4min
Confusion Marketing and the Use of Decoy Effect in Retail and Tech
20:17 • 3min
The Abundance of Choices in the Marketplace
22:48 • 4min
Examining the Relationship Between Choice and Capitalism
26:34 • 2min