Think Fast Talk Smart: Communication Techniques 2. Communicating Our Multiple Selves: How to Effectively Manage Your Reputation
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Jan 30, 2020 Allison Kluger, a strategic communication lecturer at Stanford, brings her expertise to discuss the art of reputation management. She highlights how our perceived selves shape both careers and social interactions. Kluger emphasizes the power of authenticity, self-awareness, and resilience in navigating reputations, especially online. The importance of balancing warmth and competence in communication is also examined, using historical examples to illustrate effective strategies. Overall, listeners gain valuable techniques for crafting their desired reputations.
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Reputation as Currency
- Reputation is the echo that precedes and follows you.
- A strong reputation acts like currency, predisposing others to favor you.
Cultivate Awareness
- Be aware of how others perceive you, both online and offline.
- Consciously and consistently present yourself to cultivate the desired impression.
Authenticity and Feedback
- Strive for authenticity in your actions to build a genuine reputation.
- Seek feedback from various sources to gauge if your projected image aligns with others' perceptions.
