The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs The Smart Way to Start Small and Still Win Big ⏐ Ep. #195
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Jul 14, 2025 In this chat, entrepreneur Daniel Cronauer shares his expertise on thriving in service and local businesses. He reveals clever tactics for opening gyms near competitors and attracting their customers. Cronauer discusses low-cost marketing shortcuts, like leveraging Facebook groups, and why many home service businesses stall at two trucks. The conversation takes a personal turn as they explore gratitude, childhood money trauma, and their impact on a business mindset. Packed with insights, it's a must-listen for aspiring entrepreneurs!
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Sell Before You Build
- Daniel runs a roofing business with no trucks, only a phone, by subcontracting all work.
- He emphasizes selling first before having the product to validate demand efficiently.
Stealing Gym Customers Strategically
- Daniel Cronauer opened his gym where a competitor was closed on Sundays.
- He offered free Sunday access to anyone with another gym's ID, quickly driving the competitor out.
Validate Market with Ads First
- Test market demand before launching by running targeted Facebook ads.
- Gather qualified leads cheaply to confirm business viability and adjust plans accordingly.
