Context & Clarity for Small Firm Architects Nikita Morell - Architecture Without Archi-babble
Jul 5, 2021
Discussing architecture websites and strategies to improve them, mistakes architects make in presenting their work, the importance of clear messaging and branding, showcasing design processes, and the value of client testimonials in marketing.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11
Introduction
00:00 • 3min
Introductions and Guest's Background
02:39 • 7min
Crafting Engaging Copy for Architectural Communication
10:04 • 13min
Exploring the Role of Architectural Websites and Legal Considerations
22:58 • 5min
Exploring Copywriting Differences Across Architectural Firm Sizes
28:16 • 2min
Contrasting Messaging Strategies for Large and Small Firms and Prioritizing Website Elements for Small Businesses
29:52 • 3min
Crafting a Strong Website Impression
33:17 • 5min
Exploring Design Thinking and Showcasing Process
38:07 • 3min
Effective Testimonials and Client Communication in Architecture
41:06 • 18min
Effective Communication in Architecture: Website Showcase and Client Interaction
59:10 • 9min
Closure, Future Plans, and Sponsor Acknowledgement
01:08:03 • 5min