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Nikita Morell - Architecture Without Archi-babble

Context & Clarity for Small Firm Architects

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Exploring Copywriting Differences Across Architectural Firm Sizes

Exploring the disparity in copywriting requirements between large firms and solo architects, with a focus on the common fundamentals needed regardless of firm size. The challenges and strategies for tailoring copywriting to cater to varying firm sizes while targeting ideal clients are discussed.

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