Nikita Morell - Architecture Without Archi-babble
Context & Clarity for Small Firm Architects
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Contrasting Messaging Strategies for Large and Small Firms and Prioritizing Website Elements for Small Businesses
Exploring the communication tactics suitable for large and small firms, emphasizing the need for a clear value proposition for smaller businesses. The chapter also introduces Twinmotion, a real-time visualization tool for architects, showcasing its user-friendly features and compatibility with various design software.
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