The School of Greatness Pixar’s Formula For Storytelling Success & Emotional Persuasion w/ Founder Ed Catmull EP 1474
11 snips
Jul 26, 2023 
Ed Catmull, co-founder of Pixar Animation Studios and author of 'Creativity, Inc.,' shares invaluable insights on storytelling and creativity. He discusses Pixar's groundbreaking techniques for tapping into human emotions, emphasizing character development as key to audience connection. Catmull reveals how Pixar expertly balances humor, emotion, and suspense in narratives. Additionally, he reflects on the collaborative magic behind classics like 'Toy Story' and 'Coco,' showcasing the importance of authenticity and cultural research in impactful storytelling.
AI Snips
Chapters
Books
Transcript
Episode notes
Failure at Pixar
- At Pixar, failure is acknowledged but not emphasized.
- The focus is on problem-solving and iterative improvement.
Early Challenges
- Ed Catmull initially underestimated the time needed to create an animated film.
- He learned about team dynamics and technical problem-solving.
Balancing Leadership
- Ed Catmull's approach to leadership involved balancing technical problem-solving with managing people.
- He recognized the importance of relationships and team dynamics.
