Creativity, Inc. (The Expanded Edition)

This book provides valuable insights into the creative process and how to overcome obstacles that hinder true inspiration.

It explores how to foster innovation, collaboration, trust, communication, risk-taking, failure, and resilience within any organization.

The expanded edition includes a new introduction, two new chapters, four new chapter postscripts, and updates throughout.

Catmull and Wallace share personal anecdotes and detailed looks at Pixar’s creative process, offering practical advice on creating a culture of creativity and excellence.