Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast

LEGENDS #180 | Roger Wakefield: Shaping the Next Generation of Plumbers

14 snips
Mar 25, 2025
Guest
Roger Wakefield
Roger Wakefield, a plumbing influencer and owner of Texas Green Plumbing, shares his insights on transforming the plumbing industry through social media and innovative marketing. He emphasizes the power of Google My Business and Local Service Ads for lead generation, revealing how these tools brought in hundreds of thousands in sales. Roger’s passion for mentorship shines as he discusses training the next generation of plumbers and advocating for skilled trades. He also highlights unique challenges in Texas plumbing and the importance of a strong brand identity.
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ANECDOTE

Unexpected Inspiration

  • Roger Wakefield's videos helped Allie, John Wilson's director of fulfillment, learn plumbing and lead a department.
  • A friend's apprentice, Randy, also learned plumbing from Roger's videos.
ANECDOTE

Early Career Path

  • Roger Wakefield started plumbing after his friend questioned his career path at 16.
  • He briefly left high school but returned and graduated after his girlfriend's ultimatum.
ANECDOTE

Past Business Failures

  • Roger Wakefield started and closed several plumbing companies before Texas Green Plumbing due to poor financial management.
  • He spent his earnings frivolously instead of reinvesting or saving.
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