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LEGENDS #180 | Roger Wakefield: Shaping the Next Generation of Plumbers
Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast
Building a Brand and Training Future Plumbers
This chapter explores the importance of a unique brand identity in the plumbing industry, illustrated by the metaphor of a mustache as a recognizable symbol. It highlights the significant growth of applicant interest through social media, particularly through a viral TikTok campaign, and discusses the establishment of a training center in Dallas focused on leak detection technology. Additionally, the chapter emphasizes the effective training program for aspiring plumbers using affordable and practical leak detection kits.
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