The GaryVee Audio Experience

Marketing For The Now | A Six-Part-Series

May 27, 2020
In a thrilling discussion, Hall of Famer Alex Rodriguez shares insights on resilience in sports and business during tough times. Marcel Marcondes emphasizes the role of creativity in marketing, while Jill Gregory navigates the challenges and innovations in NASCAR marketing. Ann Lunas highlights the importance of adapting strategies to meet shifting consumer behavior. Chris Bruzzo and Carolyn Everson dive into engaging audiences through authenticity and innovation, rounding off with Kenny Mitchell discussing the evolving landscape of digital marketing. Get ready for a ride through modern marketing!
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ADVICE

Prepare for the Game

  • View COVID-19 as a rain delay, not the end of the game.
  • Prepare and position your company to be stronger when the game resumes.
ADVICE

Support Your Team

  • Support your team during challenging times, even if it means financial strain.
  • Demonstrate commitment by maintaining salaries and open communication.
ANECDOTE

ABI's Agility

  • Anheuser-Busch impressed Alex Rodriguez with their grit and adaptability.
  • Despite being a large company, they moved quickly, announcing a Super Bowl commercial just days after a partnership announcement.
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