Filmmakers In Advertising #016 “Am I making this better, or making it mine?” Learning from McCann Global Creative Director, Nick Allen
5 snips
Feb 21, 2022 A deep dive into the emotional storytelling of Chevrolet's ad, Holiday Ride, with insights from McCann Global Creative Director, Nick Allen. Explore the delicate balance between enhancing creative work and imposing personal voice, journey from Traffic Coordinator to Global Creative Director, crafting impactful presentations, selecting and collaborating with directors, and the importance of authenticity and emotional depth in advertising.
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Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 3min
Diving into the Creative Minds of Agency Directors
02:31 • 5min
Inside Commonwealth McCann: A Deep Dive
07:04 • 4min
Journey from Traffic Coordinator to Global Creative Director
11:26 • 21min
Crafting Clear and Impactful Presentations
32:41 • 5min
Crafting Collaborative Magic: Selecting and Working with Directors
37:37 • 25min
Authenticity and Emotional Depth in Advertising
01:02:46 • 2min
Maintaining Creative Vision in Project Management
01:04:56 • 18min
Navigating Career Aspirations and Collaboration in Creativity
01:22:46 • 3min