Episode 69: E-Commerce Websites and Platforms in Japan Part 1 with Scott Scofield from COVUE

Welcome to another episode of the Scaling Japan Podcast. Today we're joined by Scott Scofield, CEO of COVUE. COVUE is well-known as a brand operator in Japan where they provide a full-service market entry platform into Japan. From import to logistics to retail, COVUE is a one-stop solution for foreign brands who wish to enter Japan. 

We are gonna do a two-part series with Scott with part one on e-commerce systems in Japan and part two will focus on logistics, compliance, and the other parts after selling.

---

This Episode is brought to you by Hashi Media, your agency for doing influencer marketing in Japan. They have helped major brands like Asus, Subway, and Alibaba, but they have also helped smaller companies with their social media and influencer marketing in Japan for both the foreign population and the Japanese market. Learn more at ⁠hashimedia.com⁠

---

Links from Guest Appearance:

COVUE

Scott Scofield LinkedIn

---

Show Notes:

00:00: Introduction
2:36: What is Rakuten?
8:24: Challenges of creating an account
10:35: Restrictions on opening an account
13:26: Unique insights on Rakuten’s loyalty point system
20:21: About Amazon
34:17: Further insights on Amazon
36:10: About Yahoo Shopping
53:12: Is it easy to create an account in Yahoo Shopping?

---

Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

⁠⁠https://scalingyourcompany.com/salespamphlet/⁠⁠

---

Send in a voice message:

⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠