This Week in Startups

Transforming DTC via supply chain innovations with Boll & Branch CEO Scott Tannen | E1809

Sep 14, 2023

Scott Tannen, Co-founder and CEO of Boll & Branch, dives into the world of sustainable bedding. He shares insights on transforming the supply chain to enhance product quality and build brand trust. Tannen emphasizes the importance of traceability and ethical sourcing, shedding light on the complexities of traditional textile practices. He also discusses the competitive landscape of direct-to-consumer markets and how innovations in organic cotton can carve out a unique position. Get ready for a deep dive into how transparency can revolutionize the home goods industry!

56:25

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Episode guests

Scott Tannen

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Quick takeaways

Boll & Branch cuts out the middleman and ensures fair wages by controlling their supply chain.

They prioritize transparency, traceability, and sustainability to build a trusted brand.

Boll & Branch focuses on reputation and word-of-mouth to become the default choice in the bedding industry.

Deep dives

Bolin Branch: A Premium Super Premium Sheets Company

Bolin Branch is a premium sheets company that offers high-quality products at a fair price. With control over their supply chain, they cut out the middleman and ensure that the money goes to the right people. They focus on using organic cotton and have partnered with Fair Trade USA to certify their sustainable practices. Bolin Branch has invested in building a trusted brand by prioritizing quality, value for money, and customer experience. They have a clear focus on transparency, traceability, and sustainability, making them a leader in the industry.

Intro

2min

Navigating the DTC Bedding Landscape

9min

Enhancing Online Presence and Supply Chain Innovations

3min

Ethics and Sustainability in Textiles

12min

Exploring Wellness Trends and Sustainable Hospitality Solutions

3min

Ethical Sourcing in Textiles

10min

Navigating Business Growth and Gender Representation in Global Markets

6min

Navigating Post-COVID Supply Chains

8min

Bedding Essentials and Innovative Retail Strategies

4min

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Today’s show:

Boll & Branch CEO Scott Tannen joins Jason to discuss taking control of the supply chain (11:40), building a trusted brand through transparency (18:12), the importance of boots-on-the-ground methodology (28:02), and much more!

Time stamps:

(0:00) Boll & Branch CEO Scott Tannen joins Jason

(3:12) Boll & Branch’s position in the market

(4:53) The origin story, insights gained about supply chains, and increasing product quality

(10:17) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://Squarespace.com/TWIST

(11:40) Going deep into the supply chain dynamics and Boll & Branch’s key innovation

(16:05) The benefits of organic cotton and creating a cost of goods advantage

(18:12) How traceability sets Boll & Branch apart as a textile brand

(24:40) Plunge - Go to https://plunge.com and use code twist150 for $150 off

(26:11) Hotels and the hospitality business

(28:02) The importance of Fairtrade certification and the boots-on-the-ground methodology

(38:33) NetSuite - Download your free KPI Checklist at http://netsuite.com/twist