The other day, I replied to a Twitter friend's (@RodBurkert) open question:
My question: What is the 'right next best thing' you should do to create the biggest leverage and productivity boost for your practice?
I replied with the following:
Taking the expertise in your head and putting it into writing/audio/video, then organizing it into a system or framework so others can learn from you without having to repeat yourself forever.
But then I wanted to expand on this idea further since it's core to everything I teach.
That's what this episode is about: how to take your expertise out of your head so you can deploy it without having to repeat yourself forever.
How to Sell Advice